Digital Marketing

What Is Digital Marketing?

June 26, 20255 min read

If you'd told me a year ago that I’d be running a digital business from home, while still homeschooling, caring for my kids and daycare kids, and making real money, I’d have laughed!

But here I am. Making an income online and helping other moms do the same.

And it all started with two words: digital marketing.

So… What Is Digital Marketing, Really?

If you’re anything like me, when you first hear “digital marketing,” your brain might jump to:

MLMs that require constant recruiting, monthly sales minimums, and endless team-building

Dropshipping that demands inventory management, customer service headaches, and super-thin profit margins

Or just complicated tech stuff that feels overwhelming—especially when you're homeschooling or juggling life with littles

I get it—because I’ve been there.

I’ve sold products for MLMs before.

And while I ended up with some free stuff for myself (which was nice!), I never really saw any extra cash.

Why?

Because it takes a ton of time, energy, and effort to build a downline, maintain sales volume, and show up constantly. I just didn’t have the capacity for it all.

That’s why digital marketing felt like a breath of fresh air.

Here’s what sets it apart:

✔️ 100% profit — You keep everything you earn.

✔️ No upline. No downline. Just you, sharing something valuable.

✔️ No shipping, stocking, or customer service.

✔️ No home parties or awkward pitches.

✔️ And no tech degree required.

At its core, digital marketing is simply about sharing helpful digital products or content online that solve real problems.

You don’t have to:

Host parties

Ship physical products

Build a brand from scratch

Be glued to your phone 24/7

Think:

Selling digital planners that help moms stay organized

Offering pre-made courses or eBooks with master resell rights

Sharing a business bundle that helped you—and can help others too

You can actually get paid to share things you already use and love.

And once it's set up, it can keep earning while you're homeschooling, making dinner, or even just enjoying a slow morning with your kids.

Why I Got Started (And Why It Took Me a Minute)

When my friend first told me about digital marketing, I’ll be honest…

I thought it was another MLM.

I smiled, nodded, and politely changed the subject.

Been there, done that.

I didn’t want to chase people, build a team, or sell stuff to my family and friends again.

But a few weeks later, I found myself in a tough spot.

A big medical bill had just come in, and I was praying—really praying—for God to make a way.

I was overwhelmed and desperate for something to change.

That’s when my friend brought it up again.

This time, she explained it more clearly.

It wasn’t an MLM.

No team-building. No products to ship. No pressure. Just sharing digital products that actually help people.

I told her that I needed to pray about this because I wasn’t looking for another hustle, another thing on my already overflowing plate.

So I prayed. I prayed for clarity. I prayed that he would show me if this was where He was leading

And He did.

I felt peace—not flashy or emotional, just a steady “yes.”

So I took the leap of faith and never looked back!

Yes, I made back my investment in three weeks—but the bigger win? Feeling peace and purpose in what I’m building.

What I Do Now (And How It Works)

Since then, I’ve used the course I purchased to start building something so much bigger than I expected — my own brand.

I'm learning the skills to create something that reflects who I am, what I believe, and how I want to show up in this world.

And for the first time in a long time, I feel like I’m walking in the purpose God has for me.

I’m not just making money online — I’m building a mission.

Now, I sell digital products — things like templates, trainings, mini-courses, and done-for-you systems that help other moms start building income without starting from scratch.

But more than all of that is that I get to mentor other women through the process.

I help them skip the confusion, gain confidence, and get results, because no mom should feel stuck, broke, or burned out trying to support her family.

I’ve stepped into what I now call my role as a Stay-at-Home CEO: building income, creating impact, and leaving a legacy… all from home.

It’s flexible.

It’s family-friendly.

It’s faith-led.

I get to show up as me —

Encouraging, creative, mom of six, heart for God.

And I can still earn income that provides and that I can be a blessing to others too.

Because at the end of the day, this is about impact.

Not just financial impact — though that matters.

But eternal impact, which is the most important.

Impact on other moms who are praying for a way out.

Impact on their children, their homes, their futures.

Impact for the Kingdom of God.

And I hold tight to this verse as I move forward in faith:

"And do not forget to do good and to share with others, for with such sacrifices God is pleased." – Hebrews 13:16

This business, this mission, this calling —

It’s about doing good.

It’s about sharing what God’s blessed me with and letting Him use me to make a difference.

Because when one mom says “yes” to something new, something scary, something led by faith…

It doesn’t just change her life, it ripples out to her husband, her children, her home, and her future.

And that’s the kind of impact I pray for every day.

Hi, I’m a faith-filled mom of six, digital marketer, and founder of The Stay-at-Home CEO!                         


I help overwhelmed moms create Christ-centered homes and build passive income, so they can spend more time with their children and live out the purpose God has for their lives.

Dana Kilde

Hi, I’m a faith-filled mom of six, digital marketer, and founder of The Stay-at-Home CEO! I help overwhelmed moms create Christ-centered homes and build passive income, so they can spend more time with their children and live out the purpose God has for their lives.

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